Impact Report 2025

Powering Nigeria's Creator Economy

STUDI is not just a booking platform. It is economic infrastructure for the next generation of Nigerian creators.

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In Creator Earnings

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Sessions Booked

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STUDI Verified Studios

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Registered Creators

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Cities in Pipeline

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Power Cuts

During Verified Sessions

Creator Stories

Real creators. Real results. STUDI made the difference.

SO

Amaka Obi

Amaka's Podcast Empire

Amaka started podcasting from her bedroom in Ibadan with a borrowed mic and spotty NEPA power. She found STUDI's Budget Booth, Ibadan in November 2024. Three months and 24 sessions later, her show has 50,000 listeners and a Spotify deal.

500 listeners50,000 listeners
SH

Kunle Adeyemi

Kunle Goes Full-Time

Kunle was a banker in Port Harcourt who streamed on weekends. After discovering STUDI's studios in PH, he quit his job in January 2025. He now earns 3x his banking salary from Twitch and YouTube.

Weekend hobbyFull-time income
CH

FashionNaija TV

FashionNaija TV Scales Up

What started as a two-person fashion review channel in Yaba grew into a 12-person media company after accessing STUDI's pro studios at scale. They now produce for 3 brands monthly.

2 creators12-person team

"Every ₦1 spent on STUDI creates ₦3.2 in the local creator economy"

When a creator books a studio, they pay a host who employs staff, buy add-ons from local vendors, and create content that drives brand deals, merchandise sales, and platform revenue.

City Breakdown

Lagos847 sessions
Abuja312 sessions
Port Harcourt198 sessions
Ibadan124 sessions
Others366 sessions

Studio Types Created

Pro Broadcast 48
Podcast + Stream 87
Gaming Den 52
Budget Creator 64
Music + Stream 31
Community Hub 14
Mobile / Van Studio 11
Phone Setup 5

How STUDI Grew

Q4 2023

Idea born in Lagos. First studio partner signed.

Q1 2024

10 studios. First 100 bookings.

Q2 2024

Scouts program launched. STUDI Verified badge introduced.

Q3 2024

Expanded to Abuja and Port Harcourt.

Q4 2024

1,000 sessions milestone. Creator Partner Program launched.

Q1 2025

8,400 creators registered. ₦42M in total creator earnings.

2025-2026

Pan-African expansion. Coming soon.

Be part of the story.

Join thousands of creators already building their careers on STUDI.